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Karen Cherry
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How to Make Money with Substack: Unlock the Power of Subscription Newsletters Kindle Edition

by Karen Cherry (Author) Format: Kindle Edition
4.6 out of 5 stars 45 ratings
Discover how to make money with the fastest-growing platform for writers and creators in just a few hours per week...

This book contains the blueprints that took me from an occasional writer with no clue to a confident Substack bestseller with a thriving newsletter business – a business that is making a lasting impact and earning me tens of thousands of dollars of predictable revenue year after year.

Substack changed my life and it can change yours too.

Last year there were more than 2 million paid subscriptions on Substack. The top ten creators on Substack earn more than $25 million combined. Top Substack creators are making hundreds of thousands of dollars every year, writing about everything from cooking, politics and technology to infectious diseases, art, business, history and personal essays.
If you are ready to join the ranks of creators making money with Substack, this book is for you. Join me as I explore the strategies used by top-earning creators and break down their processes step by step.

I wrote this book to help you build a strategy for Substack success that is clear, actionable and optimized.

Why listen to me?

Although I’m a Substack bestseller with two successful publications, I’m still a little fish in a big pond. There are thousands of creators with bigger audiences than me, and thousands who make more money than I do. Thing is, they aren’t interested in sharing their secrets.

I’m here to spill the beans. I wrote this book to share everything I’ve learned on my way to becoming a bestseller because I want you to succeed too. I want you to take the information in this book and do even better than me. I want you to smash your goals, to kick them out of the park. I want you to build a Substack empire with millions of dollars of income and surpass even your wildest dreams.

This book will get you started.

Inside you will find…
…The easiest way to earn your first dollar with Substack
…The five monetization systems for Substack publications
…A 4-part framework that gets more people - especially strangers – lining up to pay for your work
…The one question that you must ask yourself before you start
…The biggest mistakes I see Substack creators make, that has them leaving money on the table
…The growth playbook that gives you new readers on autopilot
…and everything else you need to unlock the potential of Substack’s platform and start building your own publishing empire

And the best part is… you can use these blueprints to map your path to success within an hour of downloading this book. All you need is a framework to get started, and the answers are inside.

If you want to make money as an independent, authentic creator... buy this book, use its contents, and get ready to make a lasting impact with your work.
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  1. Print length
    96 pages
  2. Language
    English
  3. Accessibility
    Learn more
  4. Publication date
    5 Dec. 2024
  5. File size
    302 KB
  6. Page Flip
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  7. Word Wise
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Product details

  • ASIN ‏ : ‎ B0DNN5JY8K
  • Publisher ‏ : ‎ Cherry Soup
  • Accessibility ‏ : ‎ Learn more
  • Publication date ‏ : ‎ 5 Dec. 2024
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 302 KB
  • Simultaneous device usage ‏ : ‎ Unlimited
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Not Enabled
  • Print length ‏ : ‎ 96 pages
  • Page Flip ‏ : ‎ Enabled
  • Customer reviews:
    4.6 out of 5 stars 45 ratings

About the author

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Karen Cherry

Karen Cherry

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Hi, I’m Karen, nice to meet you.

I’m a Substack expert with two successful publications and tens of thousands of dollars per year in reliable recurring revenue – from just a few hours per week.

I started my first Substack publication in 2021 with zero subscribers, and grew it into a sustainable (and super enjoyable) side stream of income for my food safety consulting business.

At the time there was very little help or guidance available for newbie Substackers like me, so I set out to share everything I was learning while I built my audience and launched monetization.

Of course, I used Substack to share what I was learning, creating a second, free publication, and again beginning with zero subscribers. I used a pseudonym out of respect for my food safety audience, who expect my full attention.

By now you’re wondering exactly what my publications are (I’ve lost track of how many supposed ‘experts’ with Amazon books about Substack don’t appear to be doing well on the platform – I’m not one of those).

My paid publication, published under my real name, is The Rotten Apple. It’s a Substack bestseller.

My free publication, published as Karen Cherry, is Pubstack Success. It’s got a thriving community of readers and raving fans.

When I’m not working in my food safety business, or helping Substack creators with one-to-one sessions and group coaching, you can find me near the beach in Australia, with a cold drink in my hand and sand between my toes.

Cheers!

Customer reviews

4.6 out of 5 stars
45 global ratings

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Top reviews from United Kingdom

  • universityboy
    5.0 out of 5 stars Easy to read, to the point, and offering a hand in guidance
    Reviewed in the United Kingdom on 10 December 2024
    Format: Kindle EditionVerified Purchase
    A to-the-point primer on setting up a Substack publication. Lots of ideas and examples on how the platform's being used to build a community of subscribers, including paid. The book covers the basics with essentials and checklists to go from starting to established.

    Different case studies show the different ways to set out your stall for what suits you. There are also suggestions about alternative and contrary views to consider when looking to open up to paying subscribers. The work still needs to be done, but this book is a hand held to get everything in place. One to read through, then to go through again while doing the work. A good way to put best foot forward for monetising whatever you'll be writing about in a Substack publication.
    One person found this helpful
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  • Terry Freedman
    5.0 out of 5 stars Excellently succinct
    Reviewed in the United Kingdom on 11 December 2024
    Format: Kindle EditionVerified Purchase
    Karen Cherry explains various aspects of the Substack platform, and suggests courses of action, in a clear and logical way. The three good aspects of the book in particular are (a) there is some repetition, which means that you can dive in anywhere and be assured of not missing important points; (b) the author makes it all seem doable, even for the diehard cynics amongst us; and (c) it's all delivered in a very matter-of-fact way, without the over-the-top exuberance that is all too often a feature of this kind of manual. Highly recommended.
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Top reviews from other countries

  • Dirk Hohnsträter
    5.0 out of 5 stars Clear, concrete, and honest
    Reviewed in Germany on 9 December 2024
    Format: Kindle EditionVerified Purchase
    This clearly structured, knowledgeable, and nuanced overview saves readers a lot of time figuring things out for themselves. What I like most is that it’s an honest account, not an empty promise. Plus, Karen offers many real-life examples to illustrate the ideas and concrete, actionable steps to make money on Substack. For example, the chapters on how often one should post and on conversions contain valuable insights I hadn’t heard of before.
    Report
  • Paul M Macko
    5.0 out of 5 stars Helpful information if you write a Substack Newsletter
    Reviewed in Canada on 23 December 2024
    Format: Kindle EditionVerified Purchase
    I wanted to learn how to best optimize a new Substack newsletter.
    With Karen's advice, you can turn a free Substack account into a real income stream. The book is easy to follow, full of actionable steps, and focused on what works.
    This is now my handbook to follow. The author really knows what she is writting about. This book was a no brainer for me!
    Report
  • Becca
    5.0 out of 5 stars An easy, to-the-point read with top tips
    Reviewed in Australia on 7 December 2024
    Format: Kindle EditionVerified Purchase
    This book is a fantastic resource for anyone looking to make the most of Substack and subscription newsletters. It’s an easy read, packed with practical advice and excellent monetization tips that feel both actionable and inspiring. I especially liked the “top tips” highlighted throughout (pictured).

    The book covers everything from building your subscriber base to crafting engaging content and making smart decisions about pricing and tiers. Whether you’re just starting out or looking to take your newsletter to the next level, this guide provides a clear roadmap for success.

    I came away from this book feeling empowered and motivated to refine my approach. I highly recommend it for creators who want to unlock the full potential of Substack.
    Customer image
    Becca
    5.0 out of 5 stars
    An easy, to-the-point read with top tips

    Reviewed in Australia on 7 December 2024
    This book is a fantastic resource for anyone looking to make the most of Substack and subscription newsletters. It’s an easy read, packed with practical advice and excellent monetization tips that feel both actionable and inspiring. I especially liked the “top tips” highlighted throughout (pictured).

    The book covers everything from building your subscriber base to crafting engaging content and making smart decisions about pricing and tiers. Whether you’re just starting out or looking to take your newsletter to the next level, this guide provides a clear roadmap for success.

    I came away from this book feeling empowered and motivated to refine my approach. I highly recommend it for creators who want to unlock the full potential of Substack.
    Images in this review
    Customer image
    Report
  • Mark Connolly
    5.0 out of 5 stars If you are new to Substack you want a clear, concise, complete introduction. You want this book.
    Reviewed in the United States on 19 December 2024
    Format: Kindle EditionVerified Purchase
    First, Karen Cherry sets expectations right away. "This is not Substack for Dummies." So, no pictures of how to tweak settings, etc. Instead she has put together a very readable and practical guide to setting up your Substack for success, which is less about look and feel and more about understanding what you are offering, creativity, and developing a following.

    Second, the organization of chapters makes sense.

    The first chapter covers five ways to make money. I personally had not even thought about "donational publications", for example. What Cherry is doing here is a mini-business course disguised as a how-to for Substack. But the core principles are applicable across any business. How are you going to make money? You need to know if you want to succeed.

    The second chapter covers everything you need to set yourself up for success. This second chapter alone is worth getting the book. Cherry takes you through sorting out what you are trying to accomplish with your Substack, figuring out who your audience is, and steps on how to find and engage your audience. Some advice should be well understood, for example be consistent. But, have you thought about what that means? Post daily? Weekly? What is going to be sustainable for you? If you follow her advice, you will find the right path early, and save yourself from a lot of fumbling around.

    The rest of the book is about getting paid and how all this could change your life. But the meat is in the first two chapters.

    There is some repetition as you go along, and at first I thought it was just some cut and paste laziness. But then I thought further. Some people may simply jump to the section that they find interesting, and miss some of the up-front things to consider. It hit me as I was listening to a local sports station. They are necessarily repetitive because people listen at different times of the day. They can't assume everyone has already heard the latest scores or injury report. So, I appreciated that you could jump around and still get the basic information that you really should have if you are serious about your Substack adventure. Are you serious? Then buy this book.
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  • Karen McLaughlin
    5.0 out of 5 stars Comprehensive quick guide to Substack strategy
    Reviewed in the United States on 7 December 2024
    Format: Kindle EditionVerified Purchase
    I’ve been writing on Substack for a year and still learned quite a bit from this book. The author makes clear it’s not a “Substack 101 or how to get started on Substack” guide; there are plenty of other resources for that. Instead this is more a Substack 201, advanced strategy for those seriously looking to grow and monetize their newsletter.

    The content is laid out in an easy to read format, with prompts and exercises to help the reader form and execute their own strategy. The author effectively outlines pros and cons for the various ways to monetize on Substack. It’s clear, to the point, with no fluff.

    After reading this, you’ll have a clear idea of what steps you should take to advance your Substack game. There’s a lot of content out there about Substack and one could cobble together a plan from researching on their own. Or you could grab this book, save yourself time, and get advice and ideas from people who are actually making it work on Substack.
    Report

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