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Permlink Replies: 5 - Pages: 1 - Last Post: Sep 18, 2017 3:36 PM Last Post By: Steve Campitelli
Steve Campitelli

Posts: 13
Registered: 11/04/15
Review-Publish sequence question
Posted: Sep 17, 2017 4:41 PM
 
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Hi all,

I posted this question earlier, edited it, then it disappeared, so here goes again. As a first time author (haven't yet published, don't yet have an author page), I am trying to nail down the sequence of gaining reviews and publishing. It's said you need to have 10 reviews ready when you go live, so ... do ask my reviewers to write a review by a given date and let them know I will notify them of the book's KDP URL? (i.e. pls go to this page and post review after xx/xx date?)
Or do I just go ahead and publish the book, sans reviews, and ask them to publish to the KDP URL when ready? (i.e. I have a URL to supply them with at request.)

Thoughts? Advice appreciated. :)

Steve
resteasy

Posts: 915
Registered: 07/02/12
Re: Review-Publish sequence question
Posted: Sep 17, 2017 5:34 PM   in response to: Steve Campitelli in response to: Steve Campitelli
 
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Who told you 10 reviews are needed to go live with KDP. That's rubbish. You don't need any reviews to publish your book or feature once it's published. If your reviewers post publishing are friends or family though, beware. Amazon frowns on such connections as they may tend to be glowingly biased, and its website robots can seek out and destroy them. The reviews, that is! There's loads of advice on seeking independent reviews through the search facility on these forums.

Edited by: resteasy on Sep 17, 2017 5:35 PM
Ward Rogers

Posts: 1,308
Registered: 12/02/16
Re: Review-Publish sequence question
Posted: Sep 17, 2017 9:07 PM   in response to: Steve Campitelli in response to: Steve Campitelli
 
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Steve Campitelli wrote:
Hi all,

I posted this question earlier, edited it, then it disappeared, so here goes again. As a first time author (haven't yet published, don't yet have an author page), I am trying to nail down the sequence of gaining reviews and publishing. It's said you need to have 10 reviews ready when you go live, so ... do ask my reviewers to write a review by a given date and let them know I will notify them of the book's KDP URL? (i.e. pls go to this page and post review after xx/xx date?)
Or do I just go ahead and publish the book, sans reviews, and ask them to publish to the KDP URL when ready? (i.e. I have a URL to supply them with at request.)

Thoughts? Advice appreciated. :)

Steve


It's said...where? In a fortune cookie? Listen, mate, if you want to be a writer, write; if you want to be a publisher, publish; if you want to get your account deleted, screw around lining up a bunch of fake reviews. While Amazon will simply refuse to post a review if their bots detect a significant online connection, they will exercise the nuclear option against those who try to cook the books. As you may have read elsewhere (in not a fortune cookie) Amazon are currently on a tear, taking legal action against those who pad page reads, manipulate rankings or illegally solicit reviews.

If you want reviews from customers, write a book that motivates readers to speak up, whether good or bad. That said, prepare for the reality of reader apathy. Less than one percent of readers will ever post a review for any book, even when KDP make it so easy -- whenever a reader finishes a book on Kindle he is automatically taken to a rating and review page...and they usually leave without so much as even clicking on a star rating. You can always hope to buck the trend, but on the average -- one review for each 100-200 sales, so your main concern should be marketing, not review solicitation. If you sold socks or dog collars, you'd have a good chance of snaring a review, but, selling books...well, it can be discouraging. The only consolation, I suppose, is that most readers are totally incompetent when it comes to writing reviews, and you're better off without many of them.

Now, if you have beta readers, there is no rule that prohibits them posting reviews on the ARCs they were given, even if the reviews will not be tagged as Verified Purchase. It's a well-established marketing tool, and as long as no money has changed hands you should be okay. If your beta readers are friends or family, however, don't hold your breath until they are posted.

Good luck.
Steve Campitelli

Posts: 13
Registered: 11/04/15
Re: Review-Publish sequence question
Posted: Sep 18, 2017 3:24 PM   in response to: Ward Rogers in response to: Ward Rogers
 
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Thanks for replying. I think you have misunderstood where I'm coming from. I have zero interest in fake reviews, I am trying to get reviews, real ones, on ARCs before I actually publish the book.
I recall reading on an advice page that it's a strategy (one that some may disagree with), that when you publish, you go to market with reviews ready to go. I'm not trying to cook the books.
No matter, thanks for your thoughts.
S
booknookbiz

Posts: 4,188
Registered: 03/04/10
Re: Review-Publish sequence question
Posted: Sep 18, 2017 3:32 PM   in response to: Steve Campitelli in response to: Steve Campitelli
 
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Steve Campitelli wrote:
Thanks for replying. I think you have misunderstood where I'm coming from. I have zero interest in fake reviews, I am trying to get reviews, real ones, on ARCs before I actually publish the book.
I recall reading on an advice page that it's a strategy (one that some may disagree with), that when you publish, you go to market with reviews ready to go. I'm not trying to cook the books.
No matter, thanks for your thoughts.
S

That's all well and good, but what the "experts" don't sit there and explain is this: WHERE are your reviewers going to post those reviews? Not on Amazon, which is the only place that counts. (Yes, yes, you'll get people posting here, telling you that it will show up on goodreads, or on their blog, yadda, yadda, but for the purposes of promotion and moving up the sales rank scales, etc., only Amazon-posted reviews count.) That means, not only do you have to give out the ubiquitous however many, just to get 10 (the numbers range from 50-10,000...as you can see, response rates vary widely), but you have to THEN ask them to hang about, until the book goes live, and THEN post the reviews. Moreover, because you sent them the book before you put the book onsale, none of them will be verified reviews, and people will smell rotten fish--even if you did everything right.

Go to Author Marketing Club, learn how to use the Reviewer Grabber Tool (it's brilliant, it really is), and send out requests AFTER your book is live. Immediately after. That way, if you gift the book to reviewers, when they redeem it, it shows up as a verified purchase; you get the benefit of the "sales" from it, and you won't be sitting around wondering where all those reviewers went, when they lose any immediate interest in posting a review. Trust me, you'll be a lot happier for it than having sent out 50+ copies to reviewers, only to find out that because the review mechanism wasn't immediately available once the reviewer read the book that they blew it off entirely.

Good luck.

Hitch
We produce ebooks
An Amazon Professional Conversion Service: http://amzn.to/29pWZSg
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Steve Campitelli

Posts: 13
Registered: 11/04/15
Re: Review-Publish sequence question
Posted: Sep 18, 2017 3:36 PM   in response to: booknookbiz in response to: booknookbiz
 
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OK! Now that is the advice I was after, thank you! That makes perfect sense.

I appreciate it.

Steve
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