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Donna St Felix

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Registered: 09/18/13
AMS Sales vs Normal Sales
Posted: Oct 26, 2017 10:58 PM
 
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Looking for clarification:

(1) Under the AMS sales total, is that supposed to show sales that came in from ONLY someone clicking on an AMS ad and they make a purchase?

(2) Are the AMS sales for digital books AND paperbacks that have sold if someone clicks on an ad and makes a purchase?

I am seeing the AMS sales total going up HOWEVER, no new sales show for digital books since Oct 16 and darn few for paperbacks.
Looking at all of the reports, back thru Sept., NOTHING makes any sense. To add to that, half the time my AMS report shows ZERO for everything.

Currently, I have 11 AMS running and I am tempted to not renew them.

Is anyone else noticing oddities?

Stomp – Cuss – Pout – Yell – Scream & then some...
Joseph M Erhardt

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Registered: 12/21/15
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 4:25 AM   in response to: Donna St Felix in response to: Donna St Felix
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Donna St Felix wrote:
Looking for clarification:

(1) Under the AMS sales total, is that supposed to show sales that came in from ONLY someone clicking on an AMS ad and they make a purchase?


Yes. There's even (supposedly) a delayed-click calculation. E.g., if someone clicks your ad but only purchases the book a week later,
that's supposed to count as an AMS sale. I don't know what the current time-limit is for such connections.

(2) Are the AMS sales for digital books AND paperbacks that have sold if someone clicks on an ad and makes a purchase?

I have heard another poster say that paperback sales generated by AMS ads now show in the AMS sales column, but I don't know if that
includes CreateSpace paperbacks.

I am seeing the AMS sales total going up HOWEVER, no new sales show for digital books since Oct 16 and darn few for paperbacks.
Looking at all of the reports, back thru Sept., NOTHING makes any sense. To add to that, half the time my AMS report shows ZERO for everything.

My ad impressions have totally crashed. No impressions, no clicks, no sales. And I'll be damned if I up the bid to 50 cents or more. That's nuts. If all or most clicks led to purchases, you could do that, but they don't, so you can't.

Currently, I have 11 AMS running and I am tempted to not renew them.

Well, it's not costing you to have the campaigns. No clicks, no expenses. And setting up campaigns again later will mean re-approval of each one.

Is anyone else noticing oddities?

Yes. October is a total bust. And not in the Venus de Milo way.

Stomp – Cuss – Pout – Yell – Scream & then some...

A nice glass of cheap wine helps with that. And, lately, my wine has had to be cheap indeed.

:(
writerbn

Posts: 5,249
Registered: 05/12/12
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 4:42 AM   in response to: Donna St Felix in response to: Donna St Felix
 
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Donna St Felix wrote:
Looking for clarification:

(1) Under the AMS sales total, is that supposed to show sales that came in from ONLY someone clicking on an AMS ad and they make a purchase?

Yes, as Joseph said.

(2) Are the AMS sales for digital books AND paperbacks that have sold if someone clicks on an ad and makes a purchase?
Createspace paperbacks do show up (they started doing so some time after KDP Print beta was launched). I had a new campaign that had barely launched and I saw a $9.99 sale, then checked my CS dashboard and, indeed, there it was.

Currently, I have 11 AMS running and I am tempted to not renew them.
I've given up on AMS for a while. I paused all my campaigns in early September, and I see no reason to resume them now. Still waiting for Glitchtober to be over.

Stomp – Cuss – Pout – Yell – Scream & then some...
I find that single-malt beverages help with that. (I used to say my books made beer money but happily, they've moved up a notch now.)

October actually has been better than I expected. However, some of that is due to the "long tail" effect of a Bookbub ad, which still brings in a trickle of sales on an older book, a month after the ad ran.
Donna St Felix

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Registered: 09/18/13
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 8:36 AM   in response to: Joseph M Erhardt in response to: Joseph M Erhardt
 
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Joseph M Erhardt wrote:

My ad impressions have totally crashed. No impressions, no clicks, no sales. And I'll be damned if I up the bid to 50 cents or more. That's nuts. If all or most clicks led to purchases, you could do that, but they don't, so you can't.


I am getting lots of impressions and decent clicks. The problem is that the AMS so-called sales that show are far above what the sale reports show. So who is getting the credit for the sales not registering?

Well, it's not costing you to have the campaigns. No clicks, no expenses. And setting up campaigns again later will mean re-approval of each one.

I have found that to copy and renew that it goes to re-approval anyway. I am thinking that if I don't renew them, then I can see if the sale totals go up on my sale reports, but that really doesn't tell me anything as I wouldn't have ads to compare to.

Checking my AMS totals a few minutes ago, EVERYTHING is showing zero again. The system is either going thru fixes, upgrades or it has crashed.

Life!
Moshe Ben-Or

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Registered: 12/28/15
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 9:51 AM   in response to: Donna St Felix in response to: Donna St Felix
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The system is belly-up right now. I see no stats at all.
Joseph M Erhardt

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Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 11:04 AM   in response to: Donna St Felix in response to: Donna St Felix
 
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Donna St Felix wrote:

I am getting lots of impressions and decent clicks. The problem is that the AMS so-called sales that show are far above what the sale reports show. So who is getting the credit for the sales not registering?

Wow. That is truly odd. Maybe AMS is just broken in a way that makes their figures really unreliable. :(

Or maybe KDP is. Makes one not want to trust anything, which is not good for business. I do do the rare straw purchase from time to time, just to see if the KDP reports will pick it up, and to satisfy myself that something hasn't been turned off. Haven't done that in a while, however. Maybe I should now, just to see what happens. Hmmm...
Justin Sampson

Posts: 59
Registered: 11/29/15
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 1:57 PM   in response to: Joseph M Erhardt in response to: Joseph M Erhardt
 
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Kindle Unlimited users might download your book after clicking, that won't count as a sale. Again Zon........
Donna St Felix

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Registered: 09/18/13
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 2:13 PM   in response to: Joseph M Erhardt in response to: Joseph M Erhardt
 
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Joseph M Erhardt wrote:
Donna St Felix wrote:

I am getting lots of impressions and decent clicks. The problem is that the AMS so-called sales that show are far above what the sale reports show. So who is getting the credit for the sales not registering?

Wow. That is truly odd. Maybe AMS is just broken in a way that makes their figures really unreliable. :(

Or maybe KDP is. Makes one not want to trust anything, which is not good for business. I do do the rare straw purchase from time to time, just to see if the KDP reports will pick it up, and to satisfy myself that something hasn't been turned off. Haven't done that in a while, however. Maybe I should now, just to see what happens. Hmmm...


Let us know what you find.
It sure seems odd that NO digital books are showing on my end as sold since the 16th in normal sale reports.
With a history, I know at least one must have sold - LOL.
Donna St Felix

Posts: 5,469
Registered: 09/18/13
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 4:33 PM   in response to: Donna St Felix in response to: Donna St Felix
 
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I went thru every sale for both Kindle books and paperbacks (CreateSapce) during the last two hours, trying to figure out what the AMS ads are doing. I concentrated on one title that sells well on its own.

My summary: ALL sales for that book are listed as a sale on the AMS stats. NOT ONE book appears to have sold on its own without the ad. Again, as I stated earlier, there are no sales on the digital Kindle book after Oct 16, that being true for ALL of my books. Per the past history with the sales for this one book, and per my normal Kindle sales for this one book, there is a glitch somewhere in the reporting system.
resteasy

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Registered: 07/02/12
Re: AMS Sales vs Normal Sales
Posted: Oct 27, 2017 5:22 PM   in response to: Donna St Felix in response to: Donna St Felix
 
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In my experience, sales only appear on the AMS log when they've been made via the ad. I also get borrows for the same books, but they don't register on AMS. Then it's not possible to tell if they are just made through visibility of the ad, or from the also bought lineup. I can only surmise digital sales not registering through AMS are from the latter, as well as individual websites, social media or word of mouth. Muddy waters only clear to the masters of the Zon. And they don't easily reveal their secrets. Without their knowledge, I don't think an absolute answer is possible.
MRS L C DEWHURST

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Registered: 04/27/17
Re: AMS Sales vs Normal Sales
Posted: Oct 28, 2017 2:49 AM   in response to: Donna St Felix in response to: Donna St Felix
 
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Amazon has put out a notice that there is a technical problem with their AMS reporting which they are trying to fix. On mine I've got a sale against a keyword that has never had a click. For my latest ad which is identical to a previous ad my sales are down even though the impressions and clicks are similar in volume.
Joseph M Erhardt

Posts: 4,461
Registered: 12/21/15
Re: AMS Sales vs Normal Sales
Posted: Oct 28, 2017 5:28 AM   in response to: MRS L C DEWHURST in response to: MRS L C DEWHURST
 
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MRS L C DEWHURST wrote:
Amazon has put out a notice that there is a technical problem with their AMS reporting which they are trying to fix. On mine I've got a sale against a keyword that has never had a click. For my latest ad which is identical to a previous ad my sales are down even though the impressions and clicks are similar in volume.

Wonderful. That means they'll probably comp every advertiser another $25 in clicks and, as this is essentially printing inflationary money, it won't cost them anything as the price of bids goes up again.

Starting to get a bit cynical, sorry. ;)
MRS L C DEWHURST

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Registered: 04/27/17
Re: AMS Sales vs Normal Sales
Posted: Oct 28, 2017 6:58 AM   in response to: Joseph M Erhardt in response to: Joseph M Erhardt
 
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There was no mention of any compensation. I have found the price per click has risen recently but I put that down to people trying to use up their free $100 promotional credit before it expires at the end of October. Hopefully they won't offer more free credits as it only puts up the cost and effectiveness of AMS for the rest of us.
Joseph M Erhardt

Posts: 4,461
Registered: 12/21/15
Re: AMS Sales vs Normal Sales
Posted: Oct 28, 2017 7:09 AM   in response to: MRS L C DEWHURST in response to: MRS L C DEWHURST
 
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MRS L C DEWHURST wrote:
There was no mention of any compensation. I have found the price per click has risen recently but I put that down to people trying to use up their free $100 promotional credit before it expires at the end of October. Hopefully they won't offer more free credits as it only puts up the cost and effectiveness of AMS for the rest of us.

Actually, the biggest click compensation was for advertisers who advertised during the period when there were errors in the ad dashboard. It was probably based on number of campaigns, and I got a hefty credit. This was about Sep. 12, I think. So there's a precedent for this.
writerbn

Posts: 5,249
Registered: 05/12/12
Re: AMS Sales vs Normal Sales
Posted: Oct 28, 2017 7:34 AM   in response to: MRS L C DEWHURST in response to: MRS L C DEWHURST
 
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MRS L C DEWHURST wrote:
There was no mention of any compensation. I have found the price per click has risen recently but I put that down to people trying to use up their free $100 promotional credit before it expires at the end of October. Hopefully they won't offer more free credits as it only puts up the cost and effectiveness of AMS for the rest of us.
Well, that's the plan. Bid prices go up, and the Zon makes tons of cash off newbie authors. Others have alluded to this, but I wouldn't be surprised if they make more money from AMS than they do from royalties on self-published books. It costs them nothing to offer those free credits, and they end up hooking even more authors who will often stick around once they've used up the credits.
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