In a post I made last year, I mentioned that at the end of last August the set of ads I had running suddenly stopped getting impressions. Many people advised me to terminate those ads and create new ones, so I did. Multiple times. Some of my ads were copies of ads my friends were creating for their books, but with my books info in them. I always made the ad first with my friends making the copy for their book after mine was approved. Their ads went on to get hundreds of thousands of impressions while mine did nothing. So we tried reversing the situation and they would create the ad first but that had the same results.
Since last September I have made dozens of new ads for my books, and absolutely none of them have gotten more than a couple thousand impressions.
There is something broken with Amazons ad systems if two authors can make identical ads, but the first one to create the ad gets almost no impressions while the seconds author reaps in 200K+ impressions.
I'm not sure if it matters, but my friends live in the US and have sold a huge number of books on Amazon already while I live in Canada and have not sold many books yet. Do authors who live in the US get priority on this system? Do authors who are already established also get priority? If so how do those of us who are unknown get going?
That's bizarre. Are you using "sponsored" ads or the regular ads? Sponsored ads have never done well for me.
And, carefully check the "congratulations" e-mails that say your ad has been accepted. Do they then go on to say that, unfortunately, your ads do not qualify to be shown on Kindles? If so, that will really take a bite out of your impression totals.
You might post ad text out of one or two of your ads, here, and let us take a gander at what you've got.
I am using both types of ads and I always check the emails closely. None of my ads have ever been rejected on Kindle. Like I said, the exact same set of ads, seventeen of them, were duplicated by other authors.
The reason I thought it might have to do with me being in Canada or unknown is:
1. All of the other authors I tested with are in the US and have sold thousands of books.
2. Other Canadian authors I know have had similar problems as I am having and they stopped using Amazon's ad system because of them.
Anyway, I have given up on Amazon myself and will be trying out Good Reads, Google, and Facebook for my ads. My Canadian author friends have had good results with those. I just posted this question to see if anyone had any idea what was happening.
I find it a little suspicious that since posting this question my ads have all suddenly gotten 5000 new impressions and 50 new clicks. Especially after a year of doing nothing.
Edited by: Mr Eric J Pauker on Jun 30, 2017 4:22 PM