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Permlink Replies: 9 - Pages: 1 - Last Post: Sep 2, 2017 11:15 AM Last Post By: dinwah
dinwah

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Registered: 08/16/11
Sales Drop
Posted: Sep 7, 2015 10:17 AM
 
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Since KDP instituted its FREE READING policy, eBook sales has dropped precipitously. Is it me, or has amazon.com virtually eliminated my revenue stream? My argument is, as I've read on the net, that if you can get something from free, why buy?
Donna St Felix

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Registered: 09/18/13
Re: Sales Drop
Posted: Sep 7, 2015 10:21 AM   in response to: dinwah in response to: dinwah
 
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dinwah wrote:
Since KDP instituted its FREE READING policy, eBook sales has dropped precipitously. Is it me, or has amazon.com virtually eliminated my revenue stream? My argument is, as I've read on the net, that if you can get something from free, why buy?

I don't have any book for free.
It is said it only works for sales if you offer the first book of a series free and DO have other books from the series published and 'for sale'.
Diana Persaud

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Registered: 10/07/13
Re: Sales Drop
Posted: Sep 8, 2015 7:00 AM   in response to: dinwah in response to: dinwah
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dinwah wrote:
Since KDP instituted its FREE READING policy, eBook sales has dropped precipitously. Is it me, or has amazon.com virtually eliminated my revenue stream? My argument is, as I've read on the net, that if you can get something from free, why buy?

*KDP Select has been around for almost a year-*where have you been? This is an old argument and the solution really is simple. If you don't want to be in KDP Select, remove your books.

The top 10 (or was it 20?) KDP Select authors made over $100k last month. Amazon is helping them. If you are not successful in KDP Select, then remove your books and go wide. What works for someone else won't necessarily work for you.

Edited by: Diana Persaud on Sep 8, 2015 7:00 AM

5kira

Posts: 295
Registered: 04/05/12
Re: Sales Drop
Posted: Sep 9, 2015 6:57 AM   in response to: dinwah in response to: dinwah
 
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I've noticed that things were better a few years ago. It might also be the sheer number of books available now.
Notjohn

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Registered: 02/27/13
Re: Sales Drop
Posted: Sep 9, 2015 7:22 AM   in response to: dinwah in response to: dinwah
 
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There is no free reading policy.

Amazon introduced Kindle Select in the fall of 2011, and it is indeed true that sales have suffered ever since. My high point was January 2012. Then the deluge began, and 400,000 Kindle titles became 3,500,000. The number of Kindle readers didn't increase by anywhere the same amount.

It is entirely up to you whether you want to give your book(s) away. I don't. It is also entirely up to you whether or not to enroll in Select. Again, I don't: I sell at Barnes & Noble, Apple, and several lesser retailers; that, plus the fact that all my Amazon business is actual sales (for money!) I am pretty sure I am making some or much more than I otherwise would.

That said, it is also true that every e-book is a depreciating asset and will earn less money over time. There are exceptions (I've got one going now, where a three-year-old title is by far my best seller) but in the long run, everything reverts to stasis. (Third law of thermodynamics, if I'm not mistaken.)

Good luck! -- NJ

The book: Notjohn's Guide to Kindle Publishing: Ten Steps to Formatting Your E-book for Amazon (Or Any Other Retailer)

The blog: Notjohn's KDP Guide
Richard Testrake

Posts: 201
Registered: 07/16/13
Re: Sales Drop
Posted: Sep 9, 2015 8:29 AM   in response to: dinwah in response to: dinwah
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In my own case, both sales and borrows have gone up slightly over the past few months. If I do not keep fresh material on the bookshelf, my royalties (from sales and borrows) go down. I regard the income from the KU program a nice addition to my total income each month. The secret, for myself at least, is to provide the reader with a product (s)he will enjoy reading.

I believe I attract new readers through the KU program. My newer books are priced at $4.99, which a person not familiar with my books might be reluctant to pay. By giving these people the option to read the book at no cost other than their $10/month subscription fee, they can try out my books. If the books are read through from cover to cover, each will still net a significant fraction of the actual sale price.

Of course, I realize every author must operate under differing circumstances and what works for one, may not for another.

Edited by: Richard Testrake on Sep 9, 2015 11:23 AM
karlab27

Posts: 4
Registered: 09/08/09
Re: Sales Drop
Posted: Sep 13, 2015 5:44 AM   in response to: dinwah in response to: dinwah
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I noticed a significant drop in my sales as well but that has since been accompanied by an increase (not proportional increase) in Kindle pages read--but when it's all added up, overall sales are lower. I was a proponent of KU and I'm still not against it and participate in it, but mostly out of necessity.

I do believe KU borrows is cannibalizing indie author sales. That is to say that, in the good old days, if someone wanted to read your book, they had to buy it--there was no lending option. Then enters the Kindle Lending Library and that didn't really hurt sales because as long as your book was reasonably priced, most people didn't bother borrowing. They just bought it. So that didn't hurt indie authors. Sales were still high. I know this as an avid reader. I've borrowed maybe 3 books through Prime. I own infinitely more.

What I believe is happening with KU is that a significant segment of the indie author readers has tapped into that program. In the past, if they didn't want to read YOUR book, it still meant they had to go out and "buy" a book from another author. Now, if your book isn't available in KU, they just find a similar author in the same genre and borrow that book with their KU membership. If yours isn't available in KU it's your loss. KU doesn't help strengthen loyalty to a particular author because readers don't have to be as risk averse when trying new authors. Flipping from author to author doesn't mean losing money. It's all included in the 9.99. So KU is great for authors with existing strong sales and strong brands--they will probably thrive. For authors without strong followings, it's going to be extremely difficult to build brand loyalty in this program.

If the brilliant minds at Amazon, could solve that problem, then KU might be good for all of us. But they probably don't see this as a problem from their perspective.
dinwah

Posts: 5
Registered: 08/16/11
Re: Sales Drop
Posted: Sep 2, 2017 11:13 AM   in response to: Donna St Felix in response to: Donna St Felix
 
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Thank you for replying; it was helpful.
Eustacie
dinwah

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Registered: 08/16/11
Re: Sales Drop
Posted: Sep 2, 2017 11:14 AM   in response to: Richard Testrake in response to: Richard Testrake
 
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Thanks for the reply.
Eustacie
dinwah

Posts: 5
Registered: 08/16/11
Re: Sales Drop
Posted: Sep 2, 2017 11:15 AM   in response to: Donna St Felix in response to: Donna St Felix
 
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Thanks for the reply.
Eustacie
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