I'm noticing that no one around here pays attention to Google Play. What's up with that?
I'm tellin' ya - I'm at 2 sales here to 1 sale over there. And my better selling book has an issue: It does not show on a search by title or a search by my name in Play and it's never included in the "other books by this author" list next to each other book there. I have tried every way I know how to get this fixed to no avail. Anyone buying that book can only locate it via the link from my blogs or website.
I barely track Google Play. It's just been a huge disappointment relative to other channels.
For sales on Apple another option is Lulu. They're somewhat demanding, but once you're on you have a book whose formatting you can control more than on SW.
Curiously, I find that a lot of my sales on BN are through Lulu or SW, far less directly.
I had removed all titles from Google months ago due to excessive discounting by one of their major resellers, but decided to try again because I missed the quick payments for sales. I have had the books back in Play since late February and sales are progressively better, especially in June, so far.
I have never published on SW, Lulu, or Apple though.
I have yet to see a month where I hit double-digit sales at B&N, even as I've hit triple digits in KDP. I have similarly miniscule sales at Smashwords. I can't figure it out. I know an indie author who does huge business at Smashwords and almost nothing through Amazon.
It was about BN 50% of Amazon's as in 100 amazon 50 B&N. The gap appears to be narrowing to 100 : 80 But actually Amazon is dropping as B&N picks up. It's all about algorithms and serendipity. Algorithm is a mathematical term that I can't wrap my brain around. I know it has to do with (sic) discoverability and how Amazon uses the math of your sales data to push you toward the front of the line. Serendipity is just plain luck. Smashwords seems to be a distant 3rd. A book can sell 10,000 copies on the other channels but might only sell 100 directly through Smashwords. However Smashwords puts you in the house of Apple, Kobo, Sony, Diesel etc. It's important to be in the house. I've seen people say over and over they were going to remove their books from X because they aren't selling through X. Keep your books all over. Algorithms and serendipity change all of time. One day, month, or year, you're up at X and down at Y and vice versa.