John Sandman wrote:
When you post a book to KDP, you’re asked to name the publisher. You can insert any name you want and, in effect, create your own publishing company.
When you publish a paperback counterpart on Create Space, there seems to be no similar option. The publisher is identified as "Create Space."
How can you publish a title on KDP and Create Space simultaneously, under the same imprint or “publisher,” one of your own choosing?
If you provide your own ISBN, you list the publisher name associated with it.
If you use CS or KDP BETA's free ISBN, they are the publisher on record.