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allan dudson

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Registered: 04/21/15
The value of e-books
Posted: Dec 30, 2017 1:48 AM
 
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Has anyone noticed that the majority of the top 100 e-books are priced at £0.99. Is this a trend that is under-pricing everyone else or are those books mostly shorts? I will admit that I didn't go through the entire top 100.
Wilai Lattimore

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Registered: 01/15/14
Re: The value of e-books
Posted: Dec 30, 2017 2:28 AM   in response to: allan dudson in response to: allan dudson
 
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The number of desperate authors out there is growing day by day. Selling 200 pages for 35 cents profit has never appealed to me. For every 200 pages I write my readers hand me $8.
Notjohn

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Re: The value of e-books
Posted: Dec 30, 2017 2:52 AM   in response to: allan dudson in response to: allan dudson
 
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That's certainly not true on Amazon.com, where the top sellers are $9.99, $11.99, $8.99, $4.99, and $8.99.

(Don't trust KDP to publish a print edition. Don't trust CreateSpace to publish an ebook. Each does one thing well and the other thing poorly.)

Good luck! -- NJ

Notjohn's Guide to E-Book & Print Formatting

The blog:
http://notjohnkdp.blogspot.com
Gary O'Riley

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Re: The value of e-books
Posted: Dec 30, 2017 4:54 AM   in response to: allan dudson in response to: allan dudson
 
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allan dudson wrote:
Has anyone noticed that the majority of the top 100 e-books are priced at £0.99. Is this a trend that is under-pricing everyone else or are those books mostly shorts? I will admit that I didn't go through the entire top 100.

I've just been through the top paid 100 eBooks on the UK site. 40 titles are priced at £0.99 or under.
Gary O'Riley

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Registered: 09/24/12
Re: The value of e-books
Posted: Dec 30, 2017 5:09 AM   in response to: Wilai Lattimore in response to: Wilai Lattimore
 
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Wilai Lattimore wrote:
The number of desperate authors out there is growing day by day. Selling 200 pages for 35 cents profit has never appealed to me. For every 200 pages I write my readers hand me $8.

OP's assertion is wrong. I've just looked, and 60 of the top paid eBook titles on the UK site are priced higher than .99p

Not John has already confirmed that the majority of eBook titles on the US site or priced higher.

And I wouldn't say that many of the very low priced eBooks are from desperate authors. A quick look through shows that many are from best selling authors, who are presumably, using such pricing as a marketing tool to hook readers, and to reach a wider audience.

You say that selling 200 pages for 35 cents profit has never appealed to you, but if you were selling hundreds of such books a week (and some best selling authors are) then the prospect might seem more attractive!
Emily Veinglory

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Re: The value of e-books
Posted: Dec 30, 2017 6:30 AM   in response to: allan dudson in response to: allan dudson
 
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The list is by volume and cheap things sell more units. If the list was by profit it would look very different
Jonathan B

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Re: The value of e-books
Posted: Dec 30, 2017 8:18 AM   in response to: allan dudson in response to: allan dudson
 
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A good friend of mine is pricing all of his books at either $0.99 or $2.99. Currently, his best-sellers are the $0.99. We write in the same genres, and he's about 40 places higher on the genre list than I am. Yet, from casual conversations, I am making more money than he is.

He's been a USA Today best-selling writer, so he knows something about writing and marketing, and if all I wanted were best-selling tags, I'd be following his paradigm closely. But writing is my job now, and I do look at revenue earned.
Jonathan B

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Re: The value of e-books
Posted: Dec 30, 2017 8:20 AM   in response to: Notjohn in response to: Notjohn
 
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Notjohn wrote:
That's certainly not true on Amazon.com, where the top sellers are $9.99, $11.99, $8.99, $4.99, and $8.99.

I would have to guess that the $11.99 books are either trad or huge indies who can negotiate a better deal than the bulk of us. Otherwise, it makes no sense to sell for that price.
Notjohn

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Re: The value of e-books
Posted: Dec 30, 2017 9:13 AM   in response to: Jonathan B in response to: Jonathan B
 
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Yes, best-sellers are almost never KDP published.

Either Britain is very different or the poster was referring to a narrow category. Amazon's dodgy "Most Sold" category shows a Kristen Alley book at number 14. It's priced at $3.99.

You can't trust Amazon's lists. If you go to that Kristen Alley book, it shows as Amazon Best Sellers Rank: #114 Paid in Kindle Store.

And they very cleverly don't show an e-book-only list for the New York Times. As it happens, I have the Wall Street Journal best-seller list right here. For the first time ever, self-pubbed books are number one and number two. At number one is a Meghan March book which is $4.99 and doesn't even show on Amazon's "most read" read. Number two is Kristen Alley. The other eight are from Doubleday, Random House, HarperCollins, Penguin, Grand Central (what's that? an Amazon imprint?), and St Martin's.

Also as is almost invariably the case, neither Ms Alley nor Ms March's book is on Kindle Select. I think it only once happened this year that a self-pubbed fiction best-seller was Amazon exclusive.

(Don't trust KDP to publish a print edition. Don't trust CreateSpace to publish an ebook. Each does one thing well and the other thing poorly.)

Good luck! -- NJ

Notjohn's Guide to E-Book & Print Formatting

The blog:
http://notjohnkdp.blogspot.com
allan dudson

Posts: 266
Registered: 04/21/15
Re: The value of e-books
Posted: Dec 31, 2017 1:15 AM   in response to: Gary O'Riley in response to: Gary O'Riley
 
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Gary O'Riley wrote:
Wilai Lattimore wrote:

OP's assertion is wrong. I've just looked, and 60 of the top paid eBook titles on the UK site are priced higher than .99p

Not John has already confirmed that the majority of eBook titles on the US site or priced higher.

And I wouldn't say that many of the very low priced eBooks are from desperate authors. A quick look through shows that many are from best selling authors, who are presumably, using such pricing as a marketing tool to hook readers, and to reach a wider audience.

You say that selling 200 pages for 35 cents profit has never appealed to you, but if you were selling hundreds of such books a week (and some best selling authors are) then the prospect might seem more attractive!


Thanks for your reply and for correcting me, but 40% of the top 100 to be priced under a pound in the U.K. still seems a bit high.
Also, are you saying that under-pricing an e-book is a 'thing' practiced by some authors?

Edited by: allan dudson on Dec 31, 2017 1:17 AM
Donna St Felix

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Re: The value of e-books
Posted: Dec 31, 2017 1:20 AM   in response to: allan dudson in response to: allan dudson
 
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allan dudson wrote:
So it is a 'thing' then, to underprice e-books either it be by well known authors, or not so well known.

It is a matter of opinion.
If you were the author of the Harry Potter books, would you under price them?
Gary O'Riley

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Registered: 09/24/12
Re: The value of e-books
Posted: Dec 31, 2017 2:24 AM   in response to: allan dudson in response to: allan dudson
 
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allan dudson wrote:
Also, are you saying that under-pricing an e-book is a 'thing' practiced by some authors?

Yes, that's what I'm saying!

L J Ross and Mark Dawson to name but two. Both are British self-published international best selling authors. They often price their eBooks at .99p or £1.99, however their paperbacks are usually priced at the more "normal" £7.00 - £8.00 level.

But is it "under-pricing"? Both those authors are selling eBooks that are several years old, surely there is nothing strange in dropping the prices right down.

cub06h

Posts: 3,199
Registered: 11/23/07
Re: The value of e-books
Posted: Dec 31, 2017 1:22 PM   in response to: Gary O'Riley in response to: Gary O'Riley
 
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Funnily enough, I just went through sixteen CreateSpace titles and raised the price of most of them, so I would earn about $1.50 royalty on expanded distribution. I used to figure, heck, those are sales I otherwise wouldn't get, but when I looked at the year to date, I realized there were too many of them to disregard.

Hard to believe that people restrict their sales to Amazon. Even the Amazon stores in Canada and Australia are serviced by the Book Depository. (Well, mostly, for Canada.)
Patrick A. Smith

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Registered: 04/27/13
Re: The value of e-books
Posted: Dec 31, 2017 7:34 PM   in response to: cub06h in response to: cub06h
 
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cub06h wrote:
Funnily enough, I just went through sixteen CreateSpace titles and raised the price of most of them, so I would earn about $1.50 royalty on expanded distribution. I used to figure, heck, those are sales I otherwise wouldn't get, but when I looked at the year to date, I realized there were too many of them to disregard.

Hard to believe that people restrict their sales to Amazon. Even the Amazon stores in Canada and Australia are serviced by the Book Depository. (Well, mostly, for Canada.)


I started out with books everywhere but sold very little. I pulled out 3 years ago, came here and started selling books! I now make far far more on se lect alone than i did on all other plat forms combined. That's a great addition to my sales.
Notjohn

Posts: 23,756
Registered: 02/27/13
Re: The value of e-books
Posted: Dec 31, 2017 7:51 PM   in response to: Patrick A. Smith in response to: Patrick A. Smith
 
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Select has nothing whatever to do with where you sell paperbacks.

And when it comes to ebooks, there are more sales on the other online bookstores than there are full reads on Kindle Select. And if you price at $2.99 and above, you'll always earn more money from a sale than from a full read.

(Don't trust KDP to publish a print edition. Don't trust CreateSpace to publish an ebook. Each does one thing well and the other thing poorly.)

Good luck! -- NJ

Notjohn's Guide to E-Book & Print Formatting (2018 edition)

The blog: https://notjohnkdp.blogspot.com
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