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Thread: How do I set my book for say 20% off the list price?


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Permlink Replies: 2 - Pages: 1 - Last Post: Sep 17, 2012 3:44 AM Last Post By: notjohn
sensibleauthor

Posts: 1
Registered: 09/13/12
How do I set my book for say 20% off the list price?
Posted: Sep 13, 2012 7:35 AM
 
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I have the list price of my book set to $4.99, but I'd like to set a discounted price for the book when I do a big launch.

I essentially want the price to be listed at $4.99, but I want my launch price to be $2.99.

I've googled and searched the forums and can't seem to find out how to change anything other than the list price of my book.

Any help would be greatly appreciated! Thanks!
marccabot

Posts: 54
Registered: 09/16/12
Re: How do I set my book for say 20% off the list price?
Posted: Sep 16, 2012 5:26 PM   in response to: sensibleauthor in response to: sensibleauthor
 
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That's because you can't. Your book has one price, and that's the price you set it at. The only way it can have a different one is through price matching or free promo. You can't make discount promotions or coupons (e.g. the ones on Smashwords) at KDP.

You can set it to whatever you want and change it at will. Set it to $2.99 at launch if you want, and put a big blurb at the top of the description that this is a limited time price. Then up the price and remove the blurb when you're ready.
notjohn

Posts: 15,241
Registered: 01/06/10
Re: How do I set my book for say 20% off the list price?
Posted: Sep 17, 2012 3:44 AM   in response to: marccabot in response to: marccabot
 
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[i]Set it to $2.99 at launch if you want, and put a big blurb at the top of the description that this is a limited time price. Then up the price and remove the blurb when you're ready. [/i]

I suspect this is the only way to achieve the desired result. One could put the book on B&N for $2.99, but there's no way of predicting when Amz will match the price, and -- worse -- it can be very difficult to raise the price again. One might wind up with the $2.99 sticking around for months or years.

If one wanted a PERMANENT discount, that little trick might work.
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