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Prepare, Publish, Promote
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Prepare Your Book
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Format Your Manuscript
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Paperback Submission Overview
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- Build Your Book - Format a Paperback Manuscript (Word for Windows)
- Build Your Book - Format a Paperback Manuscript (Word for Mac)
- Build Your Book – Format a Paperback Manuscript (Pages for Mac)
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Format Your Manuscript
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Publish Your Book
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Promote Your Book
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Kindle Publishing Guidelines
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Prepare, Publish, Promote
Promote Your Book
Promote Your Book
After publishing your book, you'll want to promote it to prospective readers. You can promote your book yourself with email, websites, and other outreach. We've also provided the programs in the table below to help you.
Recorded webinar: Developing a promotional strategy
Note: You're welcome to promote your book through third-party websites and other services, but we encourage you to monitor the tactics they use to promote your books. You are responsible for ensuring that no tactics used to promote your book manipulate the Kindle publishing service and/or Kindle programs. We advise against using any sites that "guarantee" a return on your investment. We support our authors' efforts to promote their books worldwide, but at the same time we work to prevent any manipulation of the Kindle publishing service.
Publisher-directed purchasing activity: If we determine that purchases/borrows of your book are originating from accounts that are attempting to manipulate our services, it may result in termination of your account and loss of royalties.
Recorded webinar: Developing a promotional strategy
Program | How it can help |
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Author Central | Share the most up-to-date information about yourself and your works with millions of readers |
Amazon Advertising | Purchase advertising to promote your KDP eBooks and paperbacks |
Free Promotions | Make your eBook available at no charge for a limited time |
Kindle Countdown Deals | Offer a limited-time discount with a countdown timer |
Kindle eBook pre-order | Let customers order your eBook as early as 90 days before release date |
Buying and Gifting eBooks for Others | Run a social media giveaway, gift your books to readers at an event, or send copies to newsletter subscribers |
Lending for Kindle | When readers buy a book they like, they can lend it to others |
Share with Kindle Instant Book Previews | Share a link to a free preview of your Kindle book |
Sample Chapters | Show potential readers a small portion of your book |
Publisher-directed purchasing activity: If we determine that purchases/borrows of your book are originating from accounts that are attempting to manipulate our services, it may result in termination of your account and loss of royalties.