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Enter Pricing Information

You’ve entered the details and uploaded content of your eBook or paperback. Now you'll choose a royalty plan and list price. For eBooks, you’ll do this under "Kindle eBook Pricing," for paperbacks under "Paperback Rights & Pricing."

You can change list prices for existing books as long as they're not in "Review" or "Publishing" status. It may take up to 24 hours for pricing information to show up on your book's detail page.

Step 1: Choose Your Royalty Plan

Under "Royalty and Pricing," choose a royalty plan (35% or 70%). Check the list price requirements by royalty plan here. You can choose a plan for each of your books.

When entering your book’s details, did you indicate in the "Publishing Rights" step that your book is a public domain work? If you did, it’s ineligible for the 70% royalty option. Also, sales to customers outside of the 70% eligible territories will only receive royalties of 35% of the list price.

Step 2: Set Your List Price

You have three options for setting your list price.
Option 1 Option 2 Option 3
Choose your primary marketplace and set your list price in the currency of that marketplace. We'll automatically convert the price to our available currencies:

  • British Pounds (GBP)
  • Euros (EUR)
  • Japanese Yen (JPY)
  • Brazilian Real (BRL)
  • Canadian Dollar (CAD)
  • Indian Rupees (INR)
  • Mexican Pesos (MXN)
  • Australian Dollars (AUD)

If you choose this option, books with prices that match in one market may not always match in other markets. This is due to variations in taxes, delivery costs, and other operating costs.

Enter a specific amount by marketplace and available currency. In the European Union, the list prices entered include VAT. Learn more.Use KDP Pricing Support (Beta). This optional service shows the impact of changes in KDP book prices on number of books sold and author earnings. You might consider this information when setting or updating your book’s list price. Learn more.
We reserve the right to set the retail price we charge for books you publish with us. We may offer your book at a price below your list price. Here are two examples of when this could happen:

  • The price at which a competitor sells your book is lower than your list price.
  • The price at which we sell a physical edition of your book is lower than your list price.
How does this affect your royalties?

  • If you chose the 70% royalty option, your royalties will be calculated off this offer price for sales that qualify for the 70% royalty option.
  • If you chose the 35% option, you’ll be paid off the original list price you chose.
Note: Your book's price may vary by country or region as extra taxes or operating costs may apply. For more information about list price conversion, VAT, royalties, and Delivery Costs, see:

Step 3: Submit Your Pricing Changes

To submit your changes for publishing, click the button to publish your book at the bottom of the page.

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